You’ve decided to take part in the sales frenzy that’s known as Black Friday? Excellent! We want to make sure you get the most out of this sales event so pull up a chair and grab and pen and paper, because you’ll want to take some notes.
First and foremost, don’t even try to compete with big businesses like Amazon, Target, Walmart or other big box retailers. You’re a small business and you’re not in the arena of these heavy hitters, but you can still market your business during the mayhem and get some new customers out of it.
Identity Your Hot Deals: Some of the biggest mistakes retailers, e-tailers or small busine ...
Not all marketing efforts are alike, especially when you’re targeting other small businesses. Before you head down the road of targeting the group of elusive business folk, don’t get mislead on the next great marketing gimmick. Plan, execute and arm yourself with the best tactics to achieve maximum results. Below are some of our favorite B2B Marketing Tips.
1. Focus on Customer Wants/Needs:
It's easy to forget in the selling process what businesses want. Instead, we get sucked into marketing ourselves with endless features that every company should have. The truth is businesses run short on time and want to get down to making sure the ...